101 Park Ave Directory
My first major freelance client. Partnered with a graphic designer, we completed a few building directories, and continue to build more in 2024
AMF Bowling: Situation Analysis
Product evaluation, S.W.O.T. Analysis and Competition Overview of a national bowling brand. And yes, we did go bowling to conduct important research.
2 Ethical: Media Ethics Policy
A testament to curriculum learned in Media Ethics class. As the winning team, we presented this policy at UCO's ethics conference.
Lyft Campaign
In the early days of Lyft we wondered how it grow to compete with Uber, and put together a campaign proposal.
Tesla Research & Strategy
Tesla is a unique brand, at the time known for not advertising in the traditional sense of the word. As a team of strategic planners we researched what it could mean to change this approach.
Sonic 3D+ Media Plan
Objectives, strategies and tactics put together for a new tech company. You have not heard of it because it is not real.
Immigration Coverage Research Paper
This work of writing focuses on three examples of how certain media mistakes can cause harm to United States immigrants, naturalized citizens and those born in the U.S. These mistakes include a lack of tenacity, use of insensitive wordage and misinformation.
Media Research Report
This report attempts to answer the question of “How well do people 18-24 in the U.S. distinguish facts vs. opinions in news media sources?” Conducted by students at the University of Central Oklahoma in the Media Research class. Various methods were used including surveys, focus groups and secondary research to get information.
Wiggin Properties Directory Kiosk Project
A new client came to me with a problem.
Their downtown building had an outdated display that offered little to help visitors navigate the building and its tenants.
They needed a new kiosk system to showcase information and the historical importance of this location. A graphic designer and I completed a solution for them, part of which is the following website built in Webflow.
